About Us

Have you ever said any of these to yourself?

“I want something healthy to eat, but am juggling 100 different commitments”
“I wish I could have a meal ready in 5 minutes flat”
“Man, I really want to go back to that amazing pho place! I just don’t have the time.”

    You’re in the right place.

    I created Naughty Noah’s because I love cooking and eating pho - and, as a dad and business owner, I’m on the go a lot.

    When it comes to eating, Americans and people around the world love meals that are quick and convenient. Whether it’s at a fast food restaurant or something thrown in the microwave, there’s plenty to choose from in the quick and easy meal category.

    The problem is that the vast majority of these products are unhealthy. Take something like the 3-minute noodle dish that’s everyone’s go-to choice for something fast and filling. The immensely popular dish is consumed in staggering numbers, with about 98 billion servings eaten annually, which amounts to approximately fourteen and a half packs consumed for every person on earth each year.

    Not to diss other instant noodles... but... 

    Cheap and tasty? Yes. Healthy? Absolutely not. With its high sodium content and the fact that instant noodles are incredibly high in fat, with a single brick containing around eight grams, four of which are saturated fat, the filling noodle dish is pretty high on the list of things that are unhealthy.

    We all hear enough to know that saturated fat is the worst, artery-clogging kind of fat, and excess amounts will spike your cholesterol. Based on a 2,000-calorie dietary standard, eating a full instant soup cup pack fulfills around forty percent of your daily value for saturated fat. And then there’s the approximately 1,560 grams of sodium per pack, which is more than half of your FDA-recommended sodium limit of 2,300 mg per day. Ramen noodles also usually contain tertiary-butyl hydroquinone (TBHQ), a petroleum industry byproduct used as a food preservative. It’s not digestible and has zero nutritional value, and it’s used to preserve the noodles, which is why the shelf life for ramen products can be years. In other words, those noodles we find so tasty are fried in unhealthy fats, and if the sodium doesn’t get you, those artery hardening fats will. Eat enough ramen and you’re on your way to high blood pressure, circulatory issues, and lousy digestive health and, at the very least, some potential for weight gain.


    If you don't know, now you know!

    Quick Stats about me - Jimmy Tay Trinh 

    Naughty Noah’s is based in Houston - and we create jobs by packaging our product locally!

    I now sling pho full-time - previously, I was a restauranteur and was trained at the Culinary Institute of America.

    I was also 180 pounds at that time. After going through a personal health and fitness journey, I was inspired to create a product that brings health to others - and creates conversation around healthy living.

    We aspire to create amazing pho - and we also aspire to share value and tips on health and wellness. We hope you love it too!


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